FAQ
No vague agency non-answers. If you're trying to work out whether GrowthNode is the right fit — or just what you're actually getting for your money — this page is for you.
Pricing
Three fixed-price packages: Foundations at A$2,500, Standard at A$4,500 (most popular), and Growth at A$7,500. Every price is published on the pricing page — no custom quotes required to see what things cost.
Every package includes the BuyerCode™ strategy session, design, build, SEO foundations, and launch support. The difference between them is scope: number of pages, whether copywriting is included, and how deep the SEO and content work goes.
For context: a Wix or Squarespace template costs almost nothing but gives you no strategy, no SEO foundations, and no conversion thinking. A large Melbourne agency might charge $15,000–$30,000+ for what we deliver. We sit in between — and we include the thinking that cheap options skip.
The package price is a one-off project fee. There's no hidden retainer attached to it.
Hosting is separate — typically A$30–$60/month depending on your setup. Ongoing monthly support (content updates, performance reports, priority access for changes) is available from A$350/month, but it's optional — not a condition of working with us.
Because hidden pricing wastes everyone's time. If you can't afford us, you should know before you spend an hour on a call. If you can, you should know exactly what you're getting before you say yes.
Most agencies hide their prices because they want to size you up before quoting. We'd rather spend that energy building your website.
Yes. If you start on Foundations and later want more pages, deeper SEO, or a content package, we can price that as a project add-on. Additional pages start from A$400/page, fully optimised for search and conversion.
You're never locked into what you started with.
Process
Some GrowthNode websites are live in under 10 days from kick-off. Most Standard projects take 2–4 weeks from the BuyerCode™ session to launch.
The biggest variable is your review turnaround — not ours. The more decisive you are during the feedback stage, the faster you go live.
BuyerCode™ is our guided customer insight process. Before we touch the website, we help you understand who your best customers are, what they actually need to hear to trust you, what questions they ask, what stops them buying, and why they choose you over the next option.
That insight drives everything — the messaging, page structure, calls-to-action, and content. Most websites skip this step entirely, which is why they look fine but don't convert.
Most clients say the BuyerCode™ session alone gave them more clarity about their own business than they expected. One of our electrician clients said: "I walked out understanding my own customers better than I had in eight years of running the business."
No — with the Standard and Growth packages, we handle the copywriting based on what we learn in your BuyerCode™ session. You review and approve it. You don't have to stare at a blank page wondering what to put on your website.
The Foundations package doesn't include copywriting, so you'd provide your own content for that one. If that's a problem, the Standard package is usually the better fit.
One round on Foundations, two on Standard, three on Growth. Because we agree on scope and structure before we build, surprises are rare and revision rounds tend to be straightforward tweaks rather than big reworks.
If something genuinely isn't working after revisions are used, we'll talk about it. We'd rather spend an hour resolving a real issue than send you away unhappy.
Before we hand over, we check every box: forms connected and tested, calendar booking working, mobile reviewed across devices, Google Analytics and Search Console connected, SEO foundations verified, all CTAs tested.
You also get a handover walkthrough so you can make simple updates yourself — or you can leave it with us on the optional monthly support plan.
SEO
It means every GrowthNode website is built from the start in a way Google can read, understand, and rank. Specifically:
This isn't an add-on we charge extra for — it's how we build every site. Most cheap websites have none of this, which is why they don't show up in search.
SEO foundations mean Google can find and understand your site from day one. Ranking for competitive terms takes longer — typically 2–6 months — depending on your location, industry, and how much content you're publishing.
What we can say: every client who's had a GrowthNode site for 60+ days has reported meaningful improvement in organic enquiries. For local Melbourne searches, the suburb-specific pages and Google Business Profile setup tend to move the needle quickly.
If you want to accelerate organic growth, the Growth package includes deeper local SEO foundations and more launch content to build momentum faster.
The monthly support plan (from A$350/month) includes content updates and performance reporting, which supports ongoing SEO. We're not a traditional SEO retainer agency — we focus on making sure the website itself is the foundation that makes everything else work better.
If you're looking for a full ongoing SEO campaign with link building, we can point you to specialists who do that as their core business.
Design
We build on modern web standards — clean, fast, hand-coded HTML and CSS for most projects, with a CMS layer added when you need to update content yourself regularly. We don't build on page builders like Elementor or Divi, which tend to create slow, bloated sites.
We'll recommend the right setup based on how often you'll need to update things and what you're comfortable managing.
Every GrowthNode site is built mobile-first — meaning we design for phone screens first, then scale up. Most of your customers will find you on a phone. If your site doesn't work perfectly on mobile, you're losing enquiries before they've started.
Every site is tested across devices before launch.
Both. Most of our clients have an existing website that's underperforming — outdated design, no local SEO, poor mobile experience, or a contact page that makes it too hard to get in touch. A rebuild from scratch is usually faster and cleaner than trying to fix what's there.
If you're not sure whether you need a full rebuild or targeted improvements, the free 15-minute Clarity Call is the right place to start — we'll tell you honestly which one makes sense.
Yes — completely. Once the project is paid and launched, the website is yours. The code, the content, the design. There are no lock-in contracts and no fees that hold your site hostage.
Fit & support
A strong fit if:
Probably not for you if:
We look at your business and your current online presence, talk through what's working and what isn't, and tell you honestly what we think — including whether we're the right fit.
No hour-long strategy session. No pressure. No giant proposal. Just a useful 15-minute conversation.
We review your website, socials, and any context you've shared before the call — so we arrive prepared, not starting from scratch.
Every package includes revision rounds, and because we agree on scope and structure before we build, genuine surprises are rare.
If something isn't working after revisions are used, we'll talk about it. We'd rather spend an hour resolving a real issue than send you away unhappy. Our reputation is built on word of mouth — a client who's satisfied is worth more to us than one who isn't.
Yes — GrowthNode is Melbourne-based. We work primarily with Melbourne small businesses because we understand the local market, the local search landscape, and what Melbourne customers are looking for when they're deciding who to call.
We do occasionally work with businesses in other cities if the fit is right, but our core focus is Melbourne.
Book a free 15-minute Clarity Call. We'll answer anything — including whether we're the right fit for you.